Wholesale Price Trends
| This Week | Last Week | 2017–2019 Average in Same Week | |
| Car Segments | -0.30% | -0.39% | -0.35% |
| Truck & SUVs Segments | -0.38% | -0.32% | -0.36% |
| Whole Market | -0.36% | -0.34% | -0.36% |
The U.S. wholesale market remains stable but faces pressure from tariffs and shifting demand. Here’s the latest breakdown:
- Car Segments: Average depreciation of -0.12%, led by Mid-Size Cars (-1.03%) and Full-Size Cars (-0.58%) .
- Truck/SUV Segments: Mixed performance with a slight +0.04% increase, driven by Compact Vans (+0.55%) and Mid-Size Crossovers/SUVs (+0.36%) .
- Market Stability: Depreciation aligns with seasonal norms, but tariff uncertainty looms .
Inventory & Retail Trends
New Vehicles:
- Inventory Surge: Total new inventory exceeds historical norms at 3.4M units, with Stellantis (232 days’ supply) and Ford (152 days) leading. Toyota (41 days) and Honda (69 days) remain tight .
- Hot Models: Toyota RAV4 (30 days’ supply) and Ford F-150 (140 days) dominate dealer lots .
Used Vehicles:
- Retail Days-to-Turn: Improved to 46 days, but flood-damaged imports from Hurricane Idalia flood Georgia’s market, requiring rigorous appraisals .
- Listing Prices: Average used retail price dipped to $34,490, reflecting increased supply and competitive pricing .
Industry News Highlights
- Tariff Tensions Escalate:
- The U.S. enacted 25% tariffs on Canadian and Mexican auto imports, threatening supply chains and inflating prices for Georgia dealers .
- Tesla stands to benefit, as its U.S.-made vehicles avoid tariffs, while competitors like Hyundai face delays .
- EV Price Wars:
- Tesla slashed Model 3/Y prices by 6%, accelerating used EV depreciation in Georgia. BYD and XPeng followed, intensifying competition .
- Ford extended free home charger incentives to boost F-150 Lightning sales, but public charging gaps persist .
- BEV Market Shifts:
- Volkswagen canceled the ID.7 sedan in North America, citing a “challenging EV climate” .
- Toyota’s hybrid sales surged to 43% of global volume, outpacing BEV adoption .
- Leadership Changes:
- Honda Canada named Dave Jamieson CEO, succeeding Jean-Marc Leclerc, amid tariff disruptions .
Legislative & Policy Shifts
- Georgia’s Revised 17C Formula: Diminished value payouts for EVs capped at 15%, excluding battery depreciation—leaving Tesla owners undercompensated .
- Federal “Lemon Law” Expansion: Now covers used EVs with unresolved battery defects, increasing demand for pre-sale appraisals .
- Interest Rates: The Bank of Canada cut rates to 3%, easing financing pressures but complicating cross-border trade .
Georgia-Specific Insights
- Tesla Resale Crisis: Atlanta Model Y values dropped 12% post-LFP battery updates, with repair stigma deterring buyers .
- Hyundai Metaplant Delays: 6-month waits for Ioniq 5 batteries inflate repair costs by 35%, worsening diminished value claims .
- Classic Car Boom: 1970s muscle cars rose 25% in value, but accident repairs slash resale by 30% due to authenticity concerns .
Action Steps for Georgia Owners
- Demand USPAP-Compliant Appraisals: Counteract insurer lowball offers with certified reports proving battery-related depreciation .
- Pre-Sale Inspections: Verify flood-damaged vehicle histories to avoid hidden defects .
- Leverage OEM Mandates: Georgia requires OEM parts for cars under 2 years old—use this to secure fair repair valuations .
Next Week’s Watchlist:
- Impact of Trump’s tariffs on Georgia dealerships.
- Rivian’s Georgia plant revival and Tesla’s counterstrategy.
Need a FREE diminished value appraisal for your Tesla or classic car? Contact DVGA → Georgia’s #1 USPAP-certified experts since 2005.
